Hotel Zur Tenne
KITZBUHEL, AUSTRIA
In the heart of Kitzbühel’s old town, Hotel Zur Tenne is a storied Alpine address with more than 120 years of history behind it. Reopening in 2027 after extensive renovations the hotel will continue to be a meeting place for locals and international travellers alike.

Behind its façade, Hotel Zur Tenne will have 40 rooms and suites, a characterful alpine restaurant, historic Jagerstuben hunting lodge, a stylish bar, outdoor terraces and a nightclub for après-ski evenings. There will also be a spa with treatment rooms and a yoga area, offering a slower counterpoint to days spent on the slopes.

The hotel sits moments from Kitzbühel’s boutiques, restaurants and ski lifts, with Salzburg, Innsbruck and Munich all within easy reach by car. In winter, guests are close to some of Austria’s most iconic skiing. In summer, the surrounding Tyrolean Alps open up for hiking, golf and long days outdoors.

As Hotel Zur Tenne prepares for its new chapter, Flospitality Consulting is working alongside the team to support the hotel’s reopening, positioning and wider market approach. Helping shape a clear direction that honours the hotel’s heritage, while bringing its renewed guest experience to life for today’s luxury traveller.